Why fresher kibble matters: air, light and the Freshness Valve
Fat is what makes kibble taste good and what carries much of its energy and essential fatty acids. It's also the part that goes stale first.
What oxidation does
When fats meet oxygen, they slowly break down. The food loses potency and flavour, and pets may lose interest. Light speeds this up.
How the bag helps
ProSeries packaging protects food from air and light. The CoreyTEC™ Freshness Valve is a one-way valve that keeps oxygen out so food stays fresh, delivering healthy fats and vitamins with more potency and flavour, longer.
How you can help
- Keep kibble in its original bag. It's designed to protect the food.
- Roll the top down and clip it, squeezing out the air.
- If you use a bin, put the whole bag inside it.
- Store somewhere cool, dry and dark.
- Buy a size you'll finish in about a month to six weeks once opened.
Questions owners ask
Should I pour dog food into a plastic container?
It's better to keep it in its original bag and put the whole bag inside a container. The bag is designed to protect against air and light.
This article is general information from Corey Nutrition's team and isn't a substitute for advice from your veterinarian.
